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Team Building Corporate Events Ideas

By: Rob Parker

Imagine a typical corporate event. A medium sized room is packed with a couple of hundred of a company’s employees. All of these people have similar expressions on their faces as they listen to a speaker up at the front drone on about bottom lines and human resource goals, and think about the free meal at the end of the next presentation or the ten minute breaks which will serve to portion the day into more manageable chunks.

This is probably a scenario with which any human resource expert is more than familiar. Although the goals of corporate events are usually quite admirable and even exciting to the planners, often the day does not play out as well as anticipated in practical terms to the employees and managers in attendance. One solution which many companies have begun to incorporate is adding interactive activities into events, allowing information to be taken in peripherally while achieving the secondary purpose of team building.

Two way interactive technology of the same kind that can be found in restaurants, sports bars, and pubs across North America is now available in “portable” setups for use in any conference or event setting. This technology allows small groups to participate in, for example, trivia style games or mock sports events which are ideal for building a sense of teamwork among any group of individuals. Imagine the participants at a corporate event, instead of trying to keep up with (and stay awake for) the facts being highlighted on a far-off power point screen, working together with the people around them to make the right call on a policy issue, or guess the new features of the latest product line.

If you’ve ever participated in a team challenge event, you know that it is one of the quickest and most successful ways to erase the barriers between individuals within a group and allow them to function together as a unit. The ability to challenge other groups and interact as a team has proven to be a successful building block towards unity outside of the event for co-workers who formerly saw themselves only as individuals. Incorporate interactive technology into your corporate event and watch as your employees come awake to forge cohesive, cooperative bonds that will allow them to function more efficiently in the workplace.


Planning is the key to the success of a creative corporate event whether it's a trade show, a sales meeting or the annual holiday party.

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